Banner Object

The presence of the Banner object has a direct child of the Impression Object indicates that this particular impression is offered as a banner type impression. The publisher can also offer the same impression as a video, audio, or native type impression but at least one impression type must be specified.

Attribute

Triplelift Required

Type

Description

format

yes

array of objects

An array of format objects representing the banner sizes permitted for the ad slot.

w

no

integer

Exact width in device independent pixels; recommended if format isn't specified

h

no

integer

Exact height in device independent pixels; recommended if format isn't specified

wmax

no

integer

Maximum width in device independent pixels; deprecated in favor of format array

hmax

no

integer

Maximum height in device independent pixels; deprecated in favor of format array

wmin

no

integer

Minimum width in device independent pixels; deprecated in favor of format array

hmin

no

integer

Minimum height in device independent pixels; deprecated in favor of format array

btype

no

array of integers

Blocked banner ad types

battr

no

array of integers

Blocked creative attributes

pos

no

integer

Ad position on the screen.

mimes

no

array of strings

Content MIME types supported.

topframe

no

integer

Indicates if the banner is in the top frame as opposed to an iframe; 0 = no, 1 = yes

expdir

no

array of integers

Directions in which the banner may expand.

api

no

array of integers

List of supported API frameworks for this impression.

id

no

string

Unique identifier for this banner object. Highly recommended when sent along with a Video object to represent an array of companion ads.

ext

no

object

Placeholder for exchange-specific extensions of OpenRTB.