Metric Object

This object is associated with an impression as an array of metrics. These metrics can offer insight into the impression to assist with decisioning such as average recent viewability, click-through rate, etc.

Attribute

Triplelift Required

Attribute

Description

type

yes

string

Type of metric being represented using exchange curated string name which should be published to bidders

value

yes

float

Number representing the value of the metric

vendor

no; recommended

string

Source of the value using exchange curated string names which should be published to bidders

ext

no

object

Placeholder for exchange-specific extensions to OpenRTB